Weekend with Alexa

This unique, professional Alexa camera workshop is designed for individuals with a passion for visual storytelling and cinematography in general. It provides you with a very unique opportunity to gain first hand camera experience with possibly the very best electronic cinematography camera on the market under Juan’s expert guidance.

What’s on offer

The workshop is fast, intensive and absorbing. Our key goal is to give students the tools, the mindset and the support they need to work in the real world. By the end of the workshop, students will have evolved professionally, worked with an industry leader, and have professional camera experience.

Cinematographer Juan A. Fernandez leads this 2 day workshop in the art of Arri Alexa Camera techniques and operation. The workshop is designed for filmmakers, camera operators, assistants and other cinema professionals who wish to gain insight into Arri’s Alexa. The theory and practice of operating the Alexa are examined in depth, so as to become familiar with the camera technology.

“ALEXA has had a profound impact on the industry, redefining the limits of digital motion picture capture with efficient workflows and incredible image quality.”The Arri Group
Juan A. Fernandez AEC
About the instructor?

Juan A. Fernandez AEC has worked in the film industry in Los Angeles and throughout Spain, including several years at Panavision Hollywood. A designer of specialty film equipment, his area of expertise includes high speed, underwater, VFX and stereoscopic cinematography, as well as teaching cinema (UCLA Extension, University Pompeu Fabra, ESCAC). He’s shot many feature films, including The Forsaken (Sitges International Film Festival 2015), television programs and advertising campaigns.

What will you get out of it?
  • You will examine camera department paperwork, camera reports, inventory, and organization.
  • You will explore film and file formats
  • You will how to set up a camera and its accessories, loading and unloading cards and hard drives, camera cleaning and maintenance
  • You will explore lens overview, learn how to use and change lenses, slating and how to operate a zoom lens, amongst other topics.
  • You will explore sensor modes and Exposure latitudes
Arri Alexa afilm
What will you be doing?
  • You will prep camera equipment for a shoot
  • You will learn to use in depth exposure techniques (zebras, WFM, etc)
  • You will creating looks and learn to use creative white balance.
  • You will practice follow-focus theory and techniques,
  • You will prepare a scene, learning blocking marks,
  • You will shoot using different frame rates, recording modes (in camera, external)
  • You will complete a workflow practical exercise, from shooting to postproduction.
“Being a part of the Arri Alexa workshop at afilm was a great and an eye-opening experience for me. The theoretical and hands on practical sessions of the workshop was a true visionary way of letting students know more about the camera. Juan as a professor can be strict with students not moving an inch and a very good friend as well depending on the times just like Arri Alexa, if you know the camera then its your friend and if you don’t then god help you, it might just stand there in front of you, like a beast staring right at you, but beautiful.”Bikash Rai NEPAL